Thirty Plus Years of Creating Change for Good

MIT-trained city planners Joe Brevard and Ed Shoucair started the Collaborative to help make a positive change in the world.

The Collaborative began as an outgrowth of Wallace Floyd Associates, a firm founded with Buckminster Fuller to design and build such signature projects as Epcot Center and the United States Pavilion at Expo 67. We subscribe to Fuller’s view of a world rich with connections. This unified and systematic approach we find again and again leads to the most appropriate and elegant ideas and solutions.

the Collaborative Approach

The Collaborative Approach informs all that we do. It flows from the belief that making connections between people and ideas is the root of positive change: Change for Good®.

As planners, engineers, and transportation experts we build communities and create places that are welcoming, dynamic, and environmentally sound.

As landscape architects and urban designers, we draw from our deep respect for nature, history, and culture to create designs for the land that engage the body, delight the senses, and enliven the mind.

As 5-time Emmy Award-winning communications professionals, we shape campaigns, websites and communications materials that engage and inform the public on a wide variety of issues and endeavors.

The Collaborative Approach means that we begin by listening to you. We work hard to understand your needs, challenges and aspirations. Our work for you might include:

• focused research that helps you understand what you are trying to accomplish
• strategic plans
• designs that tell your story – indoors, outdoors, and online
• communication programs that engage your audience across all media
• high-impact video and multimedia products
• community development, environmental or transportation initiatives that make better places to live and work

Our team connects people with ideas, vision with action, and solutions with results. You can see the results in the real world outcomes of our services.

Clients