Campaigns
Communications campaigns come in all shapes and sizes. We begin by researching and understanding as much as we can about those our clients are seeking to reach. We then design customized campaigns that include a mix of carefully blended communications tactics including paid, earned, social, and owned.
USA Free for All Campaign
George Washington Institute for Religious Freedom
In support of the George Washington Institute for Religions Freedom, the Collaborative created and is supporting the rollout of “USA Free for All,” a nationwide “Teen-Focused Campaign for an Inclusive America.” Tactics include paid advertising, earned media through celebrity endorsements and events, and dissemination of digital and print materials through national partners.
The project is currently convening nonprofit co-sponsors to help implement the campaign, including YMCAs; Boys and Girls Clubs; community centers; public, private, and religious schools; synagogues; mosques and churches.
